Archive for the ‘communication’ Category

What motivates you? That’s the fundamental question for every communicator, sales person and for all us in marketing and communication. While there are a lot of different motivators in our lives, we all fit in two big general motivation categories: 1.  Those who look at what they can gain from (Continue reading…)

What would it happen if I made a habit of walking up to a complete strangers and introducing myself? In the past few months I have tried to be intentional about doing just that.  I have done it in airports, at the gym, and restaurants. I had no idea of (Continue reading…)

The way you leave a job says more about you than the way you started it. Recently Tiger Woods fired his caddy of 13 years, Steve Williams. Unfortunately for Mr. Williams, his public reaction to the event is a classic case of how not to walk away from a job. (Continue reading…)

The best defense to an insult is a greater insult, but not back to the person who slighted you, but to yourself. The inherent problem with an insult is that often we don’t know if it’s meant as a joke in poor taste, a true put down wrapped in a (Continue reading…)

“He’s so smart. I can’t understand half of he’s talking about.” I heard that said of a speaker not long ago. I couldn’t disagree more. Good communication takes into account your target audience and tries to create a bridge between the message and the audience it’s trying to reach. Great (Continue reading…)

How do you prepare for your speaking engagements? Pastors have to prepare a message every week, sometimes two or even three messages in the course of a few days. The pressure is always on to deliver something that will challenge, motivate, inspire and ultimately cause people to move from complacency (Continue reading…)

Selling new ideas can be tough. If you are a creative type, that’s even tougher. Usually people who need your services realize they need help, but are often don’t trust the young, creative professional because, by and large, creative people scare them. From the way you dress to the language (Continue reading…)

I was recently reminded of a failed social media campaign that started with a lot of promise but went nowhere. For all practical purposes the campaign is still going because there are “posts” being created everyday. As I reflect what went wrong, here’s my assessment: Blog content is never fresh. (Continue reading…)

“I’m too busy to keep up with my friends. I just don’t have time to engage people like I want to.” I hear these words quite often these days. We are busy and some of us have families, jobs, and even school to deal with on a daily basis. Who (Continue reading…)

As a marketer and communicator, I’m always looking for trends. I have noticed that my 16 year-old son hasn’t asked me to buy him songs from iTunes in a while now. I know his appetite for music has not subsided and since his allowance has been, should I say, suspended, (Continue reading…)