Likeable people do better in life in general. They attract more people to them, along with opportunities and invitations. Some say they are likeable because they get more “breaks” than the average person. I think it’s the opposite, and there is a lot of research to back up my opinion. I wrote about the happiness…
She was a pretty good golfer. We were hitting balls next to each other and she smiled at me a few times. “You have a nice, easy swing,” she said kindly. I interpreted that to mean “you hit like a girl.” As we talked about the game, I found out she had won the club’s…
Too many men wear ill-fitting shirts. They make even a good looking guy look sloppy and not put together. Even expensive fabrics that are poorly fitted will cheapen the look you are going for. This Fashion Friday post is here to help you find a good-looking shirt. If I’m going to give someone the shirt…
I love this quick animation from Apple on design. Specially the line “we start with the question: “What do we want people to feel?” Most design projects start with a different question:” what do we want it to do?” How do you feel, practically…
Hipster logos have been the rage these days. Here’s how to have one:
Understanding how to motivate people is key in any business and specially in non-profits. Early in life I thought most people were motivated by cash. After all happiness comes with more stuff, right? Well, that’s not been my experience. While most of us want to live well, most people I know would give money for…
When I left Brazil for the life I now have I didn’t leave well. In wanting to hold on to my fond memories, I decided not to say goodbye to anyone. After all, what would a “high dose of sentimentality accomplish anyway,” I reasoned. So I walked out of the only life I had ever…
Some call it self preservation. I call it selfishness. As a consultant I see selfishness and a lack of respect for the team that happens in most organizations, including in ministry. But this less-than-ideal motivation is often masked as an altruistic quality by its offender. Here are few examples of how people hide their selfishness…
There is a lot of buzz about being relevant. Given the chance, I take being effective over relevant any day. The most basic tenet of any marketer is to connect the message to its intended audience. It’s that easy. It’s not that simple. My team at The A Group is currently working on a campaign…
In ministry, as in business, the day and time of your posts matter. A good social media strategy is critical. Take a look a this infographic. There are a lot of implications for your church and ministry website strategy. What statistic do you find most surprising?