Social media works. Period. Savvy churches are now using social media to fund raise, organize events, and bring people to Christ. The old adage that dictated that the pastor of a church had to use the stage for all formal announcements is over. Churches and their communities are plugged in. Communication 101: reach people where…
Text giving is an important tool for the growing church. This post is part 1 in a new series, The Mobile Church. In this series, we explore the way the mobile phone is changing the way people connect and the way churches minister. What was once seen as a potential threat to community is now…
I love church signs. As a matter of fact I have shared a few posts worth of some of my favorite signs over the years. But this video is simply brilliant. I’m sure you’ll enjoy it as much as I did. What’s the funniest or most inappropriate church sign you’ve seen recently?
In ministry, as in business, the day and time of your posts matter. A good social media strategy is critical. Take a look a this infographic. There are a lot of implications for your church and ministry website strategy. What statistic do you find most surprising?
Easter is often a wasted opportunity for churches. “Easter attendance looks good in the reports, but the extra people show up for that Sunday but they don’t come back until the next holiday” said the disappointed pastor on the other side of the table from me. Unfortunately, he was right. A lot of people come…
I’m sure whomever created these church signs had very good intentions. But as you and I know, intentions don’t count. People will always judge you on execution. What’s the most memorable church sign you’ve seen?
Great customer service is a powerful thing. When a brand that’s built on concepts such as “simple, easy, and powerful” delivers on its promise, there’s joy in the heart of the consumer and good will abounds for a long time. Today one of our Mac laptops at the office crashed. It’s a machine. It’s bound…
I often walk through a church service as a secret shopper. It’s my way to assess how aware and prepared a church is for a newcomer–specially one that might be outside of the faith. As I experience a weekend service for the first time, I try to answer the question that every first-time guest asks…
In our culture, a new year still means a new opportunity for change, a new opportunity for new beginnings, new relationships, and a new search for a faith community. Unfortunately, most churches miss out on the first-of-the-year window because they are not prepared for the new people who will show up in the first few…
I have attended hundreds of church services as a church secret shopper. I’ve had thousands of conversations with volunteers, staff and visitors. Here’s my list of the top 10 worst things people said to me: 10. “Excuse me, but you’re sitting in my seat” It seems cliche but it happens more often than you think….