In ministry, as in business, the day and time of your posts matter. A good social media strategy is critical. Take a look a this infographic. There are a lot of implications for your church and ministry website strategy.
As social media changes the way we interact, speculation has abounded for years on how the web may be disconnecting us from intimate interactions in favor of meaningless quests to rack up followers and “friends.” I have heard it for numerous times how social media is robbing us of authentic, honest relationships. Not so, says…
We often cannot choose our circumstances, but we can always choose our attitude. I was reminded of this maxim recently as I sat down to eat at The Coffee Shop, a small breakfast and lunch restaurant in Marathon, (pronounced Mer-thon) Texas, population 450. The place looked like something out of a 1950 movie set: an…
We have just launched the latest redesign of Cross Point Church’s website. I love the way the site looks and the way it accounts for multiple campuses. But my favorite feature is how simple the site makes to share content anywhere online. As a part of our MediaMachine back end tool, all the code and…
Yesterday was a big day for me. Our entire team celebrated 10 years in business and moving into our new offices. There were a lot of details to come together since the save-the-date email was sent prior to even moving in. I’m so proud of my entire team, specially TAG’s President, Shannon Litton, for making…
Positioning is becoming a hot issue with growing churches. While most of the private sector has always struggled with positioning their business in the minds of consumers, churches have not given it much thought until recently. With the proliferation of interdenominational, community, or fellowship-type of churches, positioning a church clearly in their mind of the…
The difference between success and failure in any venture often cannot be attributed to a single incident or cause. It’s usually a culmination of factors including timing, execution, assumptions, economic factors, and more. While much has been written on the success of start ups, one factor usually sticks out in my mind. Recently a friend…