In ministry, as in business, the day and time of your posts matter. A good social media strategy is critical. Take a look a this infographic. There are a lot of implications for your church and ministry website strategy.
This is not an educational, inspirational, or leadership post. This is a confessional note, and I’m not proud it. Sometimes you have days where there’s not much left of your brains, patience or both at the end of a long haul. Yesterday was that day for me. I got home and by the time I…
Yesterday was a big day for me. Our entire team celebrated 10 years in business and moving into our new offices. There were a lot of details to come together since the save-the-date email was sent prior to even moving in. I’m so proud of my entire team, specially TAG’s President, Shannon Litton, for making…
Sometimes your best PR and marketing campaign is not telling everyone of about your “new and improved” product, which, by the way, are the two most over used and no longer effective words in marketing. People don’t really believe that the new and improved is necessarily better than the old. Think about it. What’s your…
Last week we closed on the sale of our house. We lived there for almost 11 years. Here’s what’s interesting about the sale of our house: we put the house in the market on a Thursday, had an open house on Sunday, and had a full-price offer within a week, and closed in 6 weeks….
I was in a meeting a few years ago with a leader who was trying to raise money for a big initiative. He had passion.He had vision.He had a real need. But about ten minutes into his explanation, I could see the room starting to drift. Not because they were uninterested.Not because they were ungenerous.Not…
Social media works. Period. Savvy churches are now using social media to fund raise, organize events, and bring people to Christ. The old adage that dictated that the pastor of a church had to use the stage for all formal announcements is over. Churches and their communities are plugged in. Communication 101: reach people where…