Posts Tagged ‘social media’

Why Your Social Media Strategy Might Fail

Why Your Social Media Strategy Might Fail

I have lived with an assumption for quite some time that I’m currently questioning. In my mind, digital natives (those who grew up with the internet, mp3 players and smart phones) as opposed to digital immigrants (those of us who had to learn to use such technology) were some of (Continue reading…)

What Should Your Online Identity Say about You?

What Should Your Online Identity Say about You?

I was listening to a discussion today about people’s online identity. Years ago it was taboo, and even considered unsafe to have your own name in forums and chat rooms–the precursors of today’s social media. And a lot of people still create user names that allow them to be anonymous. (Continue reading…)

The Problem with the Fake Blog

The Problem with the Fake Blog

“And let’s also add a blog to the new site design,” he said as if it were an afterthought, which I was sure it was. Knowing his propensity for delegating, I probed further, “That’s great. How often are you planning on blogging?” “Oh, I’m not going to write the blog (Continue reading…)

Why Google Is Failling in Social Media

Why Google Is Failling in Social Media

I have been puzzled about Google’s inability to do well in the social media space. I have watched them take over Blogger and instead of making it better and more relevant, they managed to lose market share. There were another string of failures like Dogeball, Jaiku, Lively, Buzz and Wave. (Continue reading…)

How Social Media Has Changed the Way I Travel

How Social Media Has Changed the Way I Travel

Social media has changed my life. That’s a bold statement but I really mean it. The latest impact has been on how I travel. It has created an entire new dynamic experiencing that has enhanced the joys of discovering new places, meeting new people and eating well. Recently I was (Continue reading…)

Social Digital Fraud: A Failed Social Media Campaign

Social Digital Fraud: A Failed Social Media Campaign

I was recently reminded of a failed social media campaign that started with a lot of promise but went nowhere. For all practical purposes the campaign is still going because there are “posts” being created everyday. As I reflect what went wrong, here’s my assessment: Blog content is never fresh. (Continue reading…)

Communicators: Embrace Social Media or Quit

Communicators: Embrace Social Media or Quit

If you’re a communicator, you cannot afford not to be engaged in social media. I know this sounds like a mandate, and it is. Even if only a part of your job is to communicate the vision, mission and direction of the organization you lead, you, more than anyone else (Continue reading…)

Death on Facebook: Digital Love, Honor and Kindness

Death on Facebook: Digital Love, Honor and Kindness

Yesterday I attended the memorial service for Bert Tippett.  I met Mr. Tippett during my first week of college. He was a teacher, a dear friend, a mentor, and role model to me of what meant to be a kind, genuine, graceful man who loved God, his family and those (Continue reading…)

The Future of Advertising

The Future of Advertising

First the news, then the music industry, now advertising: the digital revolution is bringing down Madison Avenue like no other force has in the history of the Ad Agency. Some estimate that over 160,000 people have lost their jobs in the advertising industry in the past 2 years. I don’t (Continue reading…)

Are You Addicted to Social Media?

Are You Addicted to Social Media?

This is a very funny video parody on why social media will ruin your family. Are you or a family member at risk?