I love social media. It has changed my professional as well as personal life. I have made new friends, found new clients, and re-connected with my Brazilian high school as well as my American college friends. It’s by far one of the most significant shifts in human interactivity I have ever experienced. Because of it the world has become small, very small. In most cases, I recommend and encourage my clients to be active in social media whether they are business leaders, ministry heads, authors, or performers. I have taught social media seminars for years to leaders all over the world. But even at its best, social media was never intended to replace face-to-face interactivity, and the sooner we understand that, the better off we are.
As I considered how far we have taken our online interactivity, here’s a few things it can never do for us:
A post on your Facebook wall will never be able to look deep into your eyes and see the pain you’re feeling.
A Skype call cannot hold your hand or hug you close.
A Twitter DM is not able to unpack the complexity of a tough day or a difficult loss.
A YouTube video cannot sit quietly next to you and enjoy just being together.
A Twitpic of your best meal ever will never be a memory shared, but an opportunity lost.
A blog post might share your heart with the world when what you really need is to share your soul with someone.
If it weren’t for my online presence, I would not have met some great friends. But as I looked into a friend’s eyes, held his hand, and prayed with him, I was reminded of how meaningful the human experience can be.
What other area(s) are we trying to use social media where it cannot deliver?