Part of my work at The A Group focus on helping leaders, speakers and authors with the creative part of their jobs. Several of my clients are pastors of large congregations and ministries and part of my work is to help them develop teaching series ideas, book topics, titles and creative concepts for their ministries. Some believe that the creative process is as mysterious as a muse who descends upon humans at her will to impart inspiration. I must say I’ve had a few inspirational moments over the years, but most of my best creative work comes through a process that is not as much magical, as it is intentional.
I plan on writing more about the process in future posts, but before I can make any progress with a client, I need to understand his or her “creative style.” Usually most of my clients fit in one of or a combination of the following creative styles:
Verbal Processor. You need to talk your way through a problem or opportunity. You say a lot and most of it never works, but then something great comes out and it sticks.
Thinker. You listen to ideas or options but unlike the verbal processor, you’re not willing to commit or even comment on them until you’ve had a chance to think it through. Thinkers usually have to see the entire process through in their minds before they sign off on a course of action. But once they do, they never look back.
Slow Starter. Slow starters are not good at coming up with ideas on their own. However, once you give them a good idea, they can take it and run with it. They might start slow, but they usually finish strong.
Kinetic Creative. Also know as the ADD learner, the Kinetic Creative has to be doing something physical before they can think creatively. I have clients who do their best working on the golf course, during a morning jog, and even walking in a shopping mall.
My job as a creative coach is to understand how my clients are wired for creative output and help them develop their best work.
How are you wired for Creativity? Do you have another category that I didn’t mention?