I help leaders grow organizations that matter.
Practical thinking on marketing, leadership, generosity, entrepreneurship, and growth.
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Before Creating an App, You Need a Mobile Strategy
Many of my current conversations start with “we need our own app.” I usually answer this question with one of my own, “why do you think you need an app?” The usual answer is something similar to what junior high boys give their parents when they want a new game console: “All the cool kids…
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This is Not the Way to Thank Someone
A handwritten thank you note is one of most personable and kind things one can do whether in a business transaction or on a personal level. I don’t care how bad your handwriting is, it’s always a pleasant surprise to receive a note from someone who went to the trouble to write it out and…
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The Case for My Smallest Office Yet
The A Group has just moved into its new offices. This is the third, and the largest, office space I have helped design for my company; however, this is the smallest corner office I’ve had since the beginning of our company 10 years ago. The shrinking of my personal space and the growth of my…
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The Fun Theory
Intuitively we know that the more fun we inject in activities, the more likely people are to respond positively to them. When my boys were small I used to play let’s-see-how-fast-we-can-put-up-the toys game. They would clean the room in a matter of minutes as opposed to the whining and gnashing of their teeth that would…
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Christianity, Hospitality and Immigrants
“The great majority of Christians in America will never host a meal for someone from another culture making his home in the US,” said my friend across the table. I immediately thought of my fortune not only in having been invited for dinner, but to have been “adopted” into an American family my sophomore year…
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Job Advice to Young Creatives
I love artists. My parents owned an art gallery growing up in Brazil, my father is a plastic artist, and I have done a lot of graphic design in my past. My company is always looking for creatives in video, web, and print. I love meeting young talented people who bring fresh ideas and new…
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You Can Cultivate Talent But Not Teach It
You can cultivate talent, but you cannot teach, coach, or even motivate people into developing skills they do not posses or are not naturally gifted. I used to believe that with enough effort, people could do anything they want. After all, I was told growing up that I could do anything I wanted to do…
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We Should Age But Never Grow Old
Aging is a matter of the mind. And yet I tell my body everyday that and it still aches and hurts every time I go out on a run. The truth is that, for the most part, aging stinks. But you can live a long time and never get “old” a.k.a crabby, bitter and demanding.…
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Work that Makes a Difference
I love the fact that what I do for a living matters. I could make more money if the core of my business served more corporate clients instead of not-for-profits, churches, authors, and Christian publishers. But I know I wouldn’t be any more fulfilled than I am today. Walking side by side with men and…