Archive for October, 2011

“Every good idea must have a similar, but yet inferior Christian version.”  Unfortunately, I think that’s a sad reality these days. I have lost count of the times I was asked if my company, The A Group, could help a church or ministry to create a Christian version of Facebook. (Continue reading…)

The retail price is never final. I learned that lesson early in life from my father who is a master bargainer. But I didn’t know that I could take my third world bargaining skills into the heart of the first world fashion district in Manhattan. This is a fashion post, (Continue reading…)

Every person in your organization is telling your story. Paid, volunteer, happy or disgruntled, everyone matters when it comes to your brand’s perception. People talk about brand management like it’s something a highly paid executive carefully orchestrates from the company’s headquarters. But more often than not, managing a brand’s perception (Continue reading…)

Christmas Eve is a great opportunity to reach those outside the church that often goes unused. I’m usually arguing with several pastors during this time of the year. Seems like every year I have to convince a Senior Pastor that Christmas Eve is a powerful and great opportunity for outreach. (Continue reading…)

This past weekend I happened upon Uniqlo on 5th Avenue in Manhattan. I must confess, I didn’t know anything about the brand, but after shopping in its brand new 90,000 square foot flagship store, I have become a fan. I’m enthusiastic not because I like their clothing, which I do, (Continue reading…)

Someone said you are the average of the 5 people closest to you in every area of your life. That thought has stayed with me for a long time. Could it be true? Think about the 5 people whom you are the closest at this point in life. Where are (Continue reading…)

“And let’s also add a blog to the new site design,” he said as if it were an afterthought, which I was sure it was. Knowing his propensity for delegating, I probed further, “That’s great. How often are you planning on blogging?” “Oh, I’m not going to write the blog (Continue reading…)

As a general rule, we do not want to spend more money than we have to.  But for those of us who love a bargain, chasing the “best deal” can ultimately cost us a lot of more. I know. I have done it several times. It took a good friend (Continue reading…)

Churches cannot grow  strong using a side-door strategy. Side doors are everything else a church does besides teaching the gospel and helping  people grow in their faith. Somehow along the way, church leaders have decided that music concerts, recreation programs, cafeterias, schools, bookstores and even quilting groups were church-worthy pursuits (Continue reading…)

Some of you have asked me lately what are some looks that can easily transition from Fall to Winter. I have put together options that would work for most men and are not too “out there.” While these are expensive name brands, you can find similar options most any place. (Continue reading…)