Facebook is late to the hashtag game, but with 1.15 billion users, it really doesn’t matter. Use the hashtag effectively and you can harness its power to grow your brand or further connect your message with your target audience. This infographic from PiJnz Tips for using hastags Don’t overdo hastags – use them sparingly and…
“Every good idea must have a similar, but yet inferior Christian version.” Unfortunately, I think that’s a sad reality these days. I have lost count of the times I was asked if my company, The A Group, could help a church or ministry to create a Christian version of Facebook. Seriously. Should every church have…
“I’m too busy to keep up with my friends. I just don’t have time to engage people like I want to.” I hear these words quite often these days. We are busy and some of us have families, jobs, and even school to deal with on a daily basis. Who has time to pursue or…
Yesterday I attended the memorial service for Bert Tippett. I met Mr. Tippett during my first week of college. He was a teacher, a dear friend, a mentor, and role model to me of what meant to be a kind, genuine, graceful man who loved God, his family and those around him. A few years…
The pace of change has picked up. Not only is the world flat, the world adopts technology, new standards at a much faster pace than ever before. Just look at what Google and Facebook have done for business and cultural expectations. Yesterday Facebook introduced a new profile feature and Google introduced an ebook store. Millions…
The social media revolution has forced traditional journalism to rethink its most basic premise: a well researched, well developed and thoroughly checked news story. We don’t want to wait for weeks or even days for a news story. We want it within hours of it breaking, minutes would be best. Journalists have even coined a…
Last week I got several messages from Twitter and Facebook friends about getting together during the Catalyst conference. Unfortunately my schedule was packed with meetings in-between sessions and dinner appointments, and I wasn’t able to meet many of my digital friends face to face. Since then my insecurities have taken hold of me and whispered,…
Critics of social media abound. There’s not a week, maybe even a day, that goes by that I don’t hear someone complain about the “pseudo friendships” and “virtual and meaningless” relationships that are forged and maintained online. We all have heard, some of us even have said it, “If I want to talk with someone,…