Sometimes I am reminded why I have the best job in the world. This past week was one of those times. The marketing team of The A Group presented Metro Ministries in Brooklyn, NY with our proposed marketing and branding campaigns. While we had immersed ourselves in learning about the ministry, nothing truly prepared us…
Research tells us that while the millennial generation wants to make a difference in their world, they are not willing to do the hard work it takes to get the job done: “I want to save the world, so I bought this cool bracelet.” This past week I experienced just the opposite. I have renewed…
Ti’s the season for giving. There’s no question about it. My good friend Sal Sberna raised 1.4 million at last weekend’s mission offering at his 4,000-member church in Houston, TX. A lot of non profits depend on December’s giving in order to survive the rest of the year. But no matter how often we give,…