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Persuasion and the Two Types of Motivation
What motivates you? That’s the fundamental question for every communicator, sales person and for all us in marketing and communication. While there are a lot of different motivators in our lives, we all fit in two big general motivation categories: 1. Those who look at what they can gain from life: what can I get…
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Why We Need Humor
We need humor because we need laughter. It’s a part of what it means to be human, and I believe it’s a great gift from God. Researchers have found that laughter has health benefits beyond the psychological well being it generates. From WebMd.com In the last few decades, researchers have studied laughter’s effects on the…
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Managing Expectations: The Difference Between Success or Failure
I love to say “YES.” It’s more than just the salesman in me who wants to promise the moon in order to get the deal. I thrive on the challenge to help someone accomplish a goal or seize an opportunity. I specially love tell “yes” to my clients on projects that I know will make…
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Take Your Brand to the Next Level with Two Questions
The question is almost always the same: how can I improve my __? Whether the question refers to a skill, a product, an experience, it’s ultimate about a brand. How can I improve my brand, then becomes the question. There are corporate, product and individual brands. A brand represents a promise that it makes in…
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Sometimes All You Need Is To Show Up
It’s a cliche, but it’s a good one: “Sometimes all you need to do is just show up.” I have seen its power in my own life. As a matter of fact, it works for me on a daily basis. I cannot tell you how many times I have abandoned personal growth goals because I…
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The 10% Rule of Life
We judge most things and experiences on details. I call it it the 10% rule because most of that what makes the details worth of notice usually happen at the very end of a project, building construction, manufacturing, design, experience–the last 10% of completion.That’s why finishing well is not just a good idea, it’s the…
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Vision, Tenacity and Your Success
I was recently reminded that great organizations, missions and even products were ideas in the mind of a visionary who more often than not, did not have the proverbial two dimes to rub together when they saw the opportunity and set out to seize it. Such dynamic has always fascinated me. For me the question…
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We Need More Encouragement Than We Realize
I have days I don’t feel quite right. I’m sure you have those as well. You’re not physically sick, but there’s this feeling down deep in the pit of your stomach that nags at you as if to say, “something is wrong, but I don’t know what.” It’s more of a psychological issue than a…