Fashion accessories say a lot about a person. Your technology “clothing” says even more about the kind of person you are. Since everyone at The A Group got iPads as Christmas gifts this week, I’m featuring in today’s Fashion Friday edition iPad covers and how they are a reflection of their owners. Take a look at these:
Great communication always involves passion for the subject. Oceanographer Sylvia Earle presented at this year’s TED conference. Her 18-minute presentation is one of the best I’ve ever experienced. She used video along along with her written speech in a seamless and effortless talk that had me mesmerized, even as I watched it through video. Her…
So what’s the deal with men’s hats? Who should wear them and what style? Hats have been a staple of men’s fashion since Adam decided to wear a nice crown made of bay leaves, so the rumor goes. Some hats are more utilitarian, like Beanies, keep our heads warm during the cold months, even though…
They are the most educated and studied generation on earth. Parents, teachers, marketers and communicators want to figure out how to successfully reach millennials. As a parent as well as employer of Gen Yers, I’m always glad to find new, helpful research. Recently, I read in Advertising Age an excellent article by Thomas Pardee on…
Turtleneck sweaters are one of those winter basics that never go out of style. Every man should have a basic black turtleneck. This Fall the turtle returns, but not in the supporting role of years’ past, but as a leading piece. Texture and bold, jewel-tone colors make this season’s version stand out. When paired with…
I’m convinced you cannot use focus groups to describe a ground breaking idea. I’m usually a fan of research, but not when it comes to introducing a cutting-edge idea or new product into the market. Focus groups might be a valid way to improve on an idea, or a help on choosing new features or…
A few weeks ago, my friend Anne Jackson blogged about American Airlines. Her inspired blog post aptly titled “American Airlines is the Devil” drew a lot of comments from weary travelers who had similarly painful experiences with the airline. It took American Airlines a long time to notice and respond to Anne’s post, which is…