The job of the innovator is to create a new culture. But the job of the communicator is to speak the language of the culture, or create a new language in order to communicate effectively. Recently, I heard David Kinamman, president of Barna Research, talk about visualcy. I immediately understood it and it gave name…
It almost pulled my bad shoulder out of socket and it pinned my right arm next to my right ear as I desperately tried pulling down the powerful compression Spanx undershirt that was cutting the blood circulation to my head. I panicked because I was alone at home and the only thought that came to…
It’s no secret that men wear watches as a fashion. Ok so watches tell time as well, but for centuries, a man’s watch says more about his personality and fashion sense than most any other accessory. Yes, accessory, deal with it. So what does your watch say about you? Here’s a quick guide to men’s…
This is a Fashion Friday Mashup. It’s as much about a fashion trend as it is about how to create a brand and a customer experience that matches the brand promise. This week I bought my first pair of Imogene + Willie Jeans after my friend Zach Sutton showed up in church wearing a pair…
As a marketer and communicator, I’m always looking for trends. I have noticed that my 16 year-old son hasn’t asked me to buy him songs from iTunes in a while now. I know his appetite for music has not subsided and since his allowance has been, should I say, suspended, I know he hasn’t been…
For the last Fashion Friday of 2010, we look forward to the trends in menswear for 2011, specifically what’s coming up for the Spring. A see a fee overarching trends that will carry into the new year among them the continuing reinvention of the 80’s fashions with argyle sweaters, skinny ties and the resurgence of…