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The A Group 10th Anniversary Celebration and Open House
Yesterday was a big day for me. Our entire team celebrated 10 years in business and moving into our new offices. There were a lot of details to come together since the save-the-date email was sent prior to even moving in. I’m so proud of my entire team, specially TAG’s President, Shannon Litton, for making it all come together seamlessly. The food, flowers, gifts, and many details all turned out the way we envisioned. I’m so proud of my entire team for pitching in and making this happen. Here are some of the pictures: To see more pictures of our open house click here How does your organization celebrates its milestones?
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Why We Need Deadlines
Deadlines are critical in order to get things done. Most of us, myself included, need deadlines to avoid procrastinating on things that might be important but are not urgent. Both at home as well as work, I try to bookend our projects with an event that forces everyone involved in wrapping up lose ends and making sure the project is completed in time for guests to see it. I decided to schedule an open house for The A Group’s new offices less than three weeks from our moving in date. I knew it would be a tight deadline. It’s staggering the amount of work that goes into moving offices, computer systems, phone systems, workstations, furniture, signage, and on and on. And while in the midst of all of that, still get work done. The tendency is to get enough done to be functional and continue to fix things up as…
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Work Smarter Part 2
Working hard and working smart are not synonyms. Yes you can work both smart and hard, but you can also spend a lot of effort and fail at the end of the day. Here are 5 more principles that will help you create and maintain a healthy and productive work environment. Ignore them at your own risk. Rebuke privately. Praise publicly. Getting these principles right has the greatest impact on morale for both paid or volunteer staff. One time I almost, and should have, fired a staff member for publicly scolding a volunteer that was late for a key rehearsal. The same is true for praise that’s done privately. If you’re happy with someone’s performance, make sure you praise them in front of their peers and superiors. Monitor morale. Leaders are always looking ahead to figure out what’s the next move. If morale is eroding for whatever reason, it’s your…
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Before Creating an App, You Need a Mobile Strategy
Many of my current conversations start with “we need our own app.” I usually answer this question with one of my own, “why do you think you need an app?” The usual answer is something similar to what junior high boys give their parents when they want a new game console: “All the cool kids have one.” But before you try to keep up with the cool, rich kids of technology, I would suggest you take a step back and think about creating a mobile strategy first. Much like creating marketing pieces without an integrated marketing campaign is not a smart idea, creating apps without first designing a mobile strategy is not a good move. Sometimes your best app is not an app at all, but a killer mobile version of your site. Recently, Google put out some good thinking on mobile strategies. Following are 4 questions you should consider…
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This is Not the Way to Thank Someone
A handwritten thank you note is one of most personable and kind things one can do whether in a business transaction or on a personal level. I don’t care how bad your handwriting is, it’s always a pleasant surprise to receive a note from someone who went to the trouble to write it out and mail it to you. I love it, and I don’t know anyone who doesn’t. But sometimes even something simple as a thank you note can backfire if it’s not executed properly. So you can imagine how glad I was to get a thank you note from someone on his personal stationary. However, the label with my name on the envelope should have given it away, but I still opened it hoping for the best. It was not to be. Obviously this was a generic “thank you” printed on personal note stationary. And to make…
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The Case for My Smallest Office Yet
The A Group has just moved into its new offices. This is the third, and the largest, office space I have helped design for my company; however, this is the smallest corner office I’ve had since the beginning of our company 10 years ago. The shrinking of my personal space and the growth of my company is both symbolic and practical. It’s been a slow learning curve for me to lead a growing group of highly talented professionals. Here are some thoughts about my shrinking office: The A Group is much more than the sum total of my skills. At one point I ran a business that was mostly, if not solely, dependent on my abilities. When you hire smart people, they will not stay around unless you allow them to grow, find their place, and make their unique contribution. You cannot do that if you believe that every great…
The Fun Theory
Intuitively we know that the more fun we inject in activities, the more likely people are to respond positively to them. When my boys were small I used to play let’s-see-how-fast-we-can-put-up-the toys game. They would clean the room in a matter of minutes as opposed to the whining and gnashing of their teeth that would be manifest during other chores. This video is another reminder that people will choose even a more difficult path if we make it fun. Where have you experienced the fun theory at work in your life?
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Christianity, Hospitality and Immigrants
“The great majority of Christians in America will never host a meal for someone from another culture making his home in the US,” said my friend across the table. I immediately thought of my fortune not only in having been invited for dinner, but to have been “adopted” into an American family my sophomore year in college. In retrospect, it made all the difference in the world. I though it was a silly, frivolous prayer at the time. But in the depths of my lonely days as an international college student, I prayed to God for a family–more precisely, an American family. I had grown weary of not having a place to go during breaks, specially the long summer breaks. My parents in Brazil were financially struggling to keep me in school, my student visa limited the amount of hours I could legally work, and flying home during school breaks…
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Job Advice to Young Creatives
I love artists. My parents owned an art gallery growing up in Brazil, my father is a plastic artist, and I have done a lot of graphic design in my past. My company is always looking for creatives in video, web, and print. I love meeting young talented people who bring fresh ideas and new sensitives to our portfolio. Good work from young creatives is like looking at the world through a fresh set of eyes. But often, managing creatives can be difficult and downright painful. I often get asked during the interview process at our company what I’m looking for in a creative hire. Here’s my wish list: Speak up. Don’t be afraid to bring your perspective into a project. That’s what we want from you–your youth and everything that comes with it. Be teachable. Your design video is not God-breathed and, believe it or not, it can be…
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You Can Cultivate Talent But Not Teach It
You can cultivate talent, but you cannot teach, coach, or even motivate people into developing skills they do not posses or are not naturally gifted. I used to believe that with enough effort, people could do anything they want. After all, I was told growing up that I could do anything I wanted to do as long as I set my mind to it and worked hard enough at it. Well, that’s a lie. A big fat lie. One of the reasons for whatever success we have seen at The A Group rests in our ability to hire talented people and challenge and resource them to continue to grow. I’m proud of the work of we do, but I’m mostly proud of the team that output so much quality. I have seen companies twice our size that are not able to accomplish as much. Here are some skills you cannot…