Posts Tagged ‘sales strategy’



Vienna Needs a New Retail Strategy

I have been in Vienna for a couple of days now and while my body is getting used to the 6-hour time change, my mind still struggles with some of the mindset that’s very unlike my own. I’m going to refrain from labeling my sensitivities as American/Brazilian, but I’m sure they have foundations on both cultures. One facet of the Viennese culture I’m having a hard time accepting is the retailers attitude toward consumers. Those of you who know me personally, know I actually enjoy shopping.   Yesterday I went to no less than a dozen stores, both bargain as well as high end. Throughout the entire day, not once a store clerk approached me and offered to help or even the simple, “let me know if I can help you with anything.”  Sometimes workers stood right next to me stocking shelves, other times they stood at their post next…

Read More