Posts Tagged ‘product development’



Beyond Jesus Junk

I’m often embarrassed walking around Christian bookstores and seeing isles filled with Christian “tchatchkes” (Yiddish for trinket) that add little or no value to the lives of believers. Most of them just get thrown into the already cluttered world we live filled with more stuff than we could ever use or need. After all, who really needs another velvet painting of the King, and, no, I’m not talking about Elvis here.But once in a while something comes along that blows away the chattel people consume.Such is The Word of Promise: a fully dramatized audio New Testament featuring JimCaviezel and a host of great actors. These are not just good reads of the New Testament books, but a fully engaging, theatrical rendition faithfully taken from the New King James Version. What a great product–visit their site and listen to a few samples and you’ll see what I mean. I remember getting…

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