On Marketing, Technology, and the Christian World
Sometimes I wonder if I’m making a difference for my clients. Then there are days like yesterday. Recently I connected with a pastor I had done some strategic work several years ago. I remember our first meeting and how much work I knew it would take for his church to (Continue reading…)
Every meeting has costs and benefits. Successful organizations realize that while meetings are important, they can also be a waste of time and with it, a waste of money. Sometimes a lot of money. Not long ago I found myself in an all-day meeting with a group of 10 senior (Continue reading…)
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I’m the CEO of The A Group, a media, technology and branding firm in Brentwood, TN that I started in 2001. I’m privileged to consult with some of the country’s largest ministries, leading churches, and Christian publishers. I have this right brain/left brain approach to my craft… Read more