“And let’s also add a blog to the new site design,” he said as if it were an afterthought, which I was sure it was. Knowing his propensity for delegating, I probed further, “That’s great. How often are you planning on blogging?” “Oh, I’m not going to write the blog myself, ” he said assuredly, “my secretary is going to take care of that.” Unfortunately, I find myself having this conversation with Pastors and business leaders more and more often. What ensues is usually a long argument about what a blog should or shouldn’t be. Here are some thoughts on the matter: Your blog should be your voice. It’s telling your story or the things you’re passionate about. No one else can do it for you. Are you sure you want your assistant speaking for you? If you have a corporate blog than, it’s a different matter. You can even…