Archive for November, 2013

@maurilio:

7

Persuasion and the Two Types of Motivation

What motivates you? That’s the fundamental question for every communicator, sales person and for all us in marketing and communication. While there are a lot of different motivators in our lives, we all fit in two big general motivation categories: 1.  Those who look at what they can gain from life: what can I get out of this? 2. Those who look at what not to lose in life: what am I missing and how can I avoid loss? Often both groups  of people will come up to the same conclusion and course of action, but they will arrive at their decision through completely different motivations. This classification goes beyond the “half-full or half-empty glass” perspective of positive and negative people. In my experience, those who look at life for what it has to offer them are always trying to push their personal and professional boundaries in search of the…

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18

Why We Need Humor

We need humor because we need laughter. It’s a part of what it means to be human, and I believe it’s a great gift from God. Researchers have found that laughter has health benefits beyond the psychological well being it generates. From WebMd.com In the last few decades, researchers have studied laughter’s effects on the body and turned up some potentially interesting information on how it affects us:   Blood flow. Researchers at the University of Maryland studied the effects on blood vessels when people were shown either comedies or dramas. After the screening, the blood vessels of the group who watched the comedy behaved normally — expanding and contracting easily. But the blood vessels in people who watched the drama tended to tense up, restricting blood flow.   Immune response. Increased stress is associated with decreased immune system response, says Provine. Some studies have shown that the ability to…

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