Posts Tagged ‘prosocial spending’



You Can Buy Happiness

Money can buy happiness. It’s not a typo. Unlike popular belief, money does buy happiness. Studies have proven it.  And that’s a great vindication for power shoppers just in time for black Friday (for those who read my blog from other countries, black Friday is the busiest shopping day in America.).  After all people are already sleeping in tents outside Best Buy stores so they can get their new flat screen TV for a bargain. While some of us chase the deal, others chase the emotional high they get out of a purchase, we all ultimately seek the happiness that owning stuff brings. Hold on. Not so fast That’s not how money buy happiness, however. According to author Robert Frank, in his book Luxury Fever, the positive feelings we get from material objects are frustratingly fleeting. Spending money on experiences, especially ones with other people, produces positive emotions that are…

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