Posts Tagged ‘fundraising’


Getting Your Vision Funded

There’s not a week that goes by that I don’t meet with someone who’s trying to secure funding for a project, business, ministry or church. I love meeting with visionaries who can see an opportunity to make a big impact whether it be in the business sector or in the not-for-profit world. But there are more ideas floating out there than money to fund them. Here’s a few lessons I’ve learned about why some people get their dreams funded, while others don’t. The idea has to be viable. I know this sounds so basic, but I can’t tell you how many pitches I’ve heard of crazy and just plan bad ideas. Interestingly, I have seen people dip in their retirement accounts, take a second mortgage to propel what it was obviously, to me anyway, a flawed proposition. You can throw good money at a bad idea. It  will just take…

Read More

How a Bad Video Can Ruin Your Fundraiser

I recently attended a fundraiser where the opening video was so poorly produced that instead of help the cause, I believe it actually hurt it. The excuse was a familiar one, “it’s about the stories and not the production,” was the reply to my text on how bad the video was. The truth is that because of the poor production, great stories were reduced to bad stories that made no sense.  A bad video will undermine an event and the professionalism and competence of any organization and its leaders. Whether you’re using a volunteer, a staff member or even a paid professional, here’s what to look for in a fund raising video: Is this image clear enough to look good on a projection screen? You’d be surprised how poorly produced videos that look OK on computer monitors translate terribly to a projection screen. If a video looks grainy and dark…

Read More