Archive for January, 2008



Training for a Marathon and the Power of Community

We are only three weeks into the New Year and I have seen people toss their new year’s resolutions aside. The signs are all over the place: the couple with the matching warm up suits is gone from the Y, the “salad eaters” have gone back to the Chinese Buffet and,most unfortunately, Bedside Baptist has claimed a large number of would-be worshipers. But not all of us who made resolutions have given up on them. I, for one, am sticking to my guns. I have been physically active for several years and last summer I began training for triathlons, but I had never considered running a full marathon until a friend talked me into joining a running group, Innerstrength, late last fall. This has been a great experience in perseverance. In the past few weeks I have run under unimaginable conditions. I remember in the past driving to the gym…

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First of the Year Window Holds True

Historically, the first weekend of the New Year is a great opportunity to reach out to your community with a New Year series. 2008 was no exception. All of our clients who spent the time to plan, design, and promote a new teaching series saw a significant jump in their weekend attendance compared to previous years. Interestingly, those who did not promote their first-of-the year message series had marginal results. Easter is the next natural window for the unchurched to visit your congregation. And since Easter is early this year, March 23, churches should begin their creative planning now. Here are few tips: Create a 6-8 week teaching series that connects with your community’s concerns and issues. Promote it to your own people as a way to reach out to their network of friends and family Be creative. Develop a visually compelling, graphical representation of the teaching series. Make the…

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